Privacy Policy

Privacy Policy

Last Updated: 25 November 2025
FRAME & FLUX STUDIO LIMITED
https://itfluxlab.com/

This Privacy Policy explains how FRAME & FLUX STUDIO LIMITED (“we”, “us”, “our”) collects, uses, stores, and protects personal data when you access our website https://itfluxlab.com/ (“Website”) or communicate with us. We are committed to handling personal data lawfully, transparently, and in accordance with the UK General Data Protection Regulation (UK GDPR), the Data Protection Act 2018, and the Privacy and Electronic Communications Regulations (PECR).

As a creative and digital design studio operating in the United Kingdom and the European Union, we take privacy seriously and ensure that all data processing aligns with applicable laws and industry standards.

1. Data Controller

The data controller responsible for your personal information is:

FRAME & FLUX STUDIO LIMITED
Company Number: 16872046
Registered Office: 71–75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom
Email: hello@itfluxlab.com
Phone: +44 7413 074439

2. Personal Data We Collect

We collect only the minimum data necessary to operate our Website and provide our services. This includes:

2.1 Information You Choose to Provide

When you submit information through our contact form or communicate with us directly, we may collect:

  • Full Name
  • Email Address
  • Any additional information you choose to include in the message field

This information is provided voluntarily and is used solely to respond to your enquiry.

2.2 Automatically Collected Data (Cookies & Analytics)

When you visit our Website, certain technical information is collected automatically through cookies or similar technologies. This may include:

  • IP address
  • Browser type and version
  • Device type and operating system
  • Pages visited and time spent on the Website
  • Referral source

We use this information to maintain Website functionality, ensure security, and analyse performance.

You can manage, block, or delete cookies at any time through your browser settings.

3. How We Use Personal Data

We process your personal information strictly for legitimate purposes, including:

  • Responding to your enquiry submitted through our contact form
  • Providing information about our services if requested
  • Managing and improving Website performance, security, and user experience
  • Complying with legal obligations and exercising or defending legal claims

We do not:

  • Sell personal data to third parties
  • Rent or trade contact information
  • Conduct automated decision-making or profiling

4. Legal Basis for Processing

We process personal data under the following lawful bases defined by the UK GDPR:

  • Consent — when you submit your details via our contact form
  • Legitimate Interests — ensuring Website security, performance, analytics
  • Legal Obligation — retaining records where required by law

You may withdraw consent at any time by emailing: hello@itfluxlab.com

5. Cookies and Tracking Technologies

Our Website uses essential and functional cookies for proper operation and performance. These may include:

  • Necessary cookies (for core functionality)
  • Functional cookies (improving user experience)
  • Performance/analytic cookies (anonymous usage insights)

We do not use advertising cookies.

For more details, please refer to our Cookie Policy.

6. Data Sharing and Disclosure

We may share personal data with trusted third-party service providers, only when necessary, including:

  • Website hosting and infrastructure providers
  • Email and communication platforms
  • Security and analytics tools

All third parties are required to maintain confidentiality and use your data only for the specific purpose for which it was provided.

We may also disclose information if required by law, regulation, or court order.

7. International Transfers

Some of our third-party service providers may operate outside the United Kingdom or the European Economic Area (EEA).
Where international transfers occur, we ensure that appropriate safeguards are implemented, such as:

  • UK adequacy regulations
  • Standard Contractual Clauses (SCCs)
  • Equivalent legal protections in the destination country

8. Data Retention

We retain personal data only for as long as necessary for the purposes outlined in this Policy:

  • Contact form enquiries: up to 12 months
  • Technical logs and analytics: up to 12 months
  • Legal or contractual records: retained as required by UK law

Once data is no longer required, it is securely deleted or anonymised.

9. Your Rights (UK & EU GDPR)

You have the following rights regarding your personal data:

  • Right to Access — request a copy of your data
  • Right to Rectification — correct inaccurate information
  • Right to Erasure — request deletion where applicable
  • Right to Restriction — limit how your data is used
  • Right to Object — object to processing based on legitimate interests
  • Right to Data Portability — request data transfer where applicable
  • Right to Withdraw Consent at any time

To exercise any rights, contact us at: hello@itfluxlab.com

10. Data Security

We implement appropriate technical and organisational measures to protect your personal data, including:

  • Encrypted data transmission (HTTPS/TLS)
  • Secure server infrastructure
  • Regular security monitoring
  • Restricted access to authorised personnel only

While we take reasonable steps to safeguard data, no online transmission is entirely risk-free.

11. Third-Party Links

Our Website may contain links to third-party websites or platforms.
We are not responsible for their privacy practices or content.
We encourage reviewing the privacy policies of any external sites before providing personal information.

12. Children’s Privacy

Our Website and services are not directed at individuals under the age of 16.
We do not knowingly collect personal data from children.

13. Changes to This Policy

We may update this Privacy Policy periodically.
Any changes will be posted on this page with an updated revision date.

14. Contact Us

For any questions or concerns regarding this Privacy Policy or the processing of your personal data, contact:

FRAME & FLUX STUDIO LIMITED
Email: hello@itfluxlab.com
Phone: +44 7413 074439
Address: 71–75 Shelton Street, Covent Garden, London, WC2H 9JQ, United Kingdom